Next Book Thing / branding, print collateral, website 

Next Book Thing is an innovative online platform that brings together readers, translators and publishers with a mission to establish books as a premium entertainment medium. It interlinks cultures through book translations and creates a new emotional experience and excitement for readers when previewing books that are not published yet.

The brand identity is bold, fresh, fun, cool and versatile using bold upper case typeface, bright colours and the flexibility to be used horizontally and vertically according to the layout it appears on.